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Business Leaders Helping to Promote Vaccination

WSJ reports that CEOs are using a variety of creative measures to encourage their employees to get the COVID-19 vaccine, like having doctors on meeting calls to answer employee questions about the vaccine.  The article gives an interesting insight into steps companies are taking to meet employees where they are - including on social media - to combat what the businesses call "negative messaging."  Some surveys suggest that employees may be more open to listening to their employers than to the government, social media, or the press.  

Getting a critical mass of employees vaccinated is crucial to reopening offices and returning workplaces to a semblance of normal, executives say.

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